Pharmaceutical Advertising
While CME/CE is creative and scientific journalism is cerebral, I find the word play that comes with promotional writing and advertising just downright fun!
I've been lucky enough to work with clients on the content strategy and development of a wide range of tactics, including:
- Digital and print detail aids
- Leave behinds
- Reprint carriers
- Video scripts and storyboarding
- Graphic banner and text ads
- Journal ads
- Advertorials
- Slide kits
- Advisory board content and summaries
- Exhibitor booth panels
- Messaging documents/core compendia
- Concepting
- Congress attendance and summaries
Let's talk about your campaign needs and how I can help!